Cooperation Agreement of Burch Family Wines & Kenneth Wine Cellar
Kenneth Wine Cellar, a subsidiary of Macau CSI Group, signed the "Cooperation Agreement of Burch Family Wines & Kenneth Wine Cellar" with Burch Family Wines, a well-known Australian winery.
CSI Group and Kenneth Wine Cellar ‘s Chairman of the Board, Mr. Jacky Cheang met with the owner of Burch Family Wines, Mr. Jeffery Burch, and communicated with the Macau team through online meetings.
Cooperation Agreement of Burch Family Wines & Kenneth Wine Cellar
CSI Group and Kenneth Wine Cellar ‘s Chairman of the Board, Mr. Jacky Cheang met with the owner of Burch Family Wines, Mr. Jeffery Burch
Burch Family Wines
Burch Family Wines has been established for 36 years, gradually entered its brands into 20 different countries and has a certain reputation in Australia and the world.
The two sides conducted field visits and exchanges in local wine estates and winemaking factories, which showed that there are considerable production lines and modern technologies and processes
and that the production processes such as impregnation, fermentation, pressing, clarification and bottling are meticulous.
Also, it can also prove that Burch Family Wines has a certain strength and confidence in its own brand, and the quality of its products.
Greater Bay Area and Guangdong Province
At the meeting, the teams from both sides exchanged views on how to develop the market in the Greater Bay Area and Guangdong Province, so as to formulate marketing strategies.
The Australia Market
The Australian team said that, the brand mainly enhances its brand awareness by participating in international exhibitions, and cooperating with large-scale events
The Macau Market
the Macau team said that they are committed to introducing their products into the Greater Bay Area market.
In addition to the general online and offline promotions, the team also regularly holds wine tasting sessions; participate in exhibitions held in the Greater Bay Area, and hold new product launches.
The team also regularly cooperates with different brands and institutions in the Greater Bay Area.
Burch Family Wines & Kenneth Wine Cellar
The relevant agreement indicates that in the future, Kenneth Wine Cellar will introduce Howard Park Wines, a brand of Burch Family Wines, into the Greater Bay Area market.
We will assist in the sales and promotion of related wines and Burch Family Wines will also become one of our important partners. We hope that through this cooperation, our agency brand wine will gradually enter the Greater Bay Area market.
